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Java House
Set up about 15 years ago, Java House is the first Kenyan coffee shop chain and one of the most loved brands.
My Role
Design Concept / Logo Design
Print Design / Packaging
Signage Design
Agency
Optimotto (Freelance)
Singapore
Client
Java House
Kenya
Year
2018
Brief
java House is facing a problem. Cooler, small coffee shops & cafes, trendy restaurants are opening up and they are not appealing to people under 25. So Java House needs to update its look and start being appealing to a younger audience.
Solution
Based on the strategy "Your second home" we created a colourful and energetic design system that brings the warmth and brightness of Kenyan culture and works with the current brand symbol, the sun.
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